Ecommerce SEO

Turn Search Into
Revenue.

Specialised SEO for Shopify, WooCommerce, and Magento stores. We combine technical excellence, commercial intent targeting, and AI Search (AEO) to scale your online sales.

Ecommerce SEO Strategy
Organic Revenue
+145%
Average client growth (12mo)
Starting from $1,300/mo

Expert Strategy & Reporting (ex GST). Scalable execution plans available.

Month-to-Month

No lock-in contracts. Upgrade, downgrade, or cancel with 30 days notice.

Platform Agnostic

Deep technical expertise across Shopify, WooCommerce, Magento & BigCommerce.

Our Ecommerce Strategy

We don't just chase traffic; we chase buyers. Here is how we turn your store into an organic revenue engine.

PHASE 01

Technical & Architecture

We resolve faceted navigation issues, crawl budget waste, and site speed bottlenecks common in Shopify, WooCommerce, and Magento stores.

PHASE 02

Category & Product Optimisation

We target high-intent commercial keywords, optimising category pages and product descriptions to capture users ready to buy.

PHASE 03

AI Search (AEO) for Products

We implement advanced Product Schema and entity optimisation to ensure your products are recommended by AI engines and Google AI Overviews.

PHASE 04

Authority & Link Building

We build high-quality, relevant backlinks to your category and product pages to increase domain authority and outrank established competitors.

What's in the
Free Store Audit?

Before you spend a cent, we prove our value. Our comprehensive ecommerce audit dives deep into your store's technical health, category structure, and revenue opportunities.

Faceted Navigation & Crawl Budget Analysis
Product Schema & Rich Snippets Check
Category Structure & Internal Linking Review
AI Search (AEO/GEO) Product Readiness
Commercial Keyword Gap Analysis
Site Speed & Core Web Vitals (Mobile First)
Cart & Checkout UX Opportunities
Custom 6-Month Ecommerce Growth Roadmap
View Example Audit

Sample Roadmap

First 90 Days Execution

M1

Technical & Tracking

Fixing crawl errors, faceted navigation issues, and ensuring accurate ecommerce revenue tracking.

M2

Category Optimisation

Optimising high-value category pages, improving internal linking, and implementing product schema.

M3

Content & Authority

Publishing buying guides to capture top-of-funnel traffic and building links to key category pages.

Client Reviews

Don't just take our word for it.

We partner with ambitious ecommerce brands to turn organic search into a predictable revenue engine.

40+
Trusted by 40+ brands

"Luke and the team at WebRefresh were recommended to help get our initial SEO strategy ready. WebRefresh helped us gain traction and improve our visibility and traffic from Organic Search within the first month of our engagement. Highly recommend! Thanks guys."

TB
Tara Benney
Founder, Eureka Pet Co

Frequently Asked Questions

Everything you need to know about our Ecommerce SEO services.

We specialise in Shopify, WooCommerce, Magento (Adobe Commerce), and BigCommerce. Our technical team understands the unique SEO challenges and architectural nuances of each platform.

Both, but strategically. Category pages are typically the primary drivers of high-volume, non-branded traffic. Product pages capture highly specific, long-tail searches. We balance our strategy to maximise revenue across both.

AI engines like ChatGPT and Google's AI Overviews are increasingly answering product queries directly (e.g., "What are the best running shoes for flat feet?"). We use advanced schema and entity optimisation to ensure your products are the ones being recommended.

While we track rankings and traffic, our primary metrics are Non-Branded Organic Revenue, Ecommerce Conversion Rate, and Return on Investment (ROI). We integrate directly with your analytics to prove bottom-line impact.

Yes. Our in-house SEO copywriters can craft compelling, conversion-focused product descriptions and category copy that satisfies both search engines and human buyers.

Ready to scale your store?

Get your free, comprehensive Ecommerce SEO audit today. No commitment, just pure value and actionable insights.