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Ecommerce SEO

Raw Pet Co

In a highly successful, fast-paced three-month campaign, we helped Raw Pet Co significantly expand their online footprint and scale their online sales through a combination of AI search optimisation and organic search focus.

Raw Pet Co Products

Where It Started & How It's Going

Raw Pet Co needed a rapid expansion of their online footprint to scale sales in a competitive e-commerce landscape.

Before

  • Limited online footprint
  • Lower non-branded organic search revenue
  • Sub-optimal page speed and cart flow
  • Lack of trust-building content and schema

After (3 Months)

  • 79%
    boost in non-branded organic search revenue
  • 141%
    increase in search impressions
  • 19%
    increase in overall clicks
  • 24%
    improvement in average ranking position

Our Approach

We implemented a fast-paced, comprehensive strategy focusing on both traditional organic search and emerging AI search optimisation to rapidly scale their online sales.

AI search optimisation
Trust building content
Schema markup implementation
Page speed optimisation
Cart flow optimisation
Collection page development & copywriting

The Output

By addressing technical bottlenecks and enhancing on-page trust signals, we achieved:

  • Significantly expanded online footprint
  • Rapid scaling of online sales within just 3 months
  • Improved user experience through better page speed and cart flow
  • Enhanced visibility in both traditional and AI-driven search results